Edit: I forgot to put in the quote by Hegaywhodonothin, I'm not used to forums and didn't add it in after clicking quote, so pretend it is here.
Scorched isn't selling good because everyone already has it, and it has it's worth as a map when you consider the nice base locations it has and how nice the map is. Yeah, it doesn't sell as good now because it isn't required to have, but it shouldn't be required. It is honestly nice to have a DLC map that is simply extra content and not required content.
Take the DLC of any other game and the extra characters you buy might be slightly overpowered and have a nicer feel to them, but it's not like they are required as a counter to other characters like how some DLC elements are almost required to counter other stuff in ARK.
Rhino gets wrecked by z fruit, y trap, snow owl dive, with one option being Quetzal or Wyvern. Quetzals and Wyverns are striclty countered by Managarmrs, Reapers, and Snow Owls. Snow Owls are countered by y traps and z fruit, as well as Reapers and the Tek suits you get from Genesis or crafted from Extinction BPs. Managarmrs are countered by snow owls followed by z fruit and y trap as they have a huge ground hit box and can be given the z effect as they are forced to be grounded as they take action.
Nobody new will buy the game if this keeps up, this pushes a dying player base even more by discouraging them with what people have been telling them constantly, that the game is somewhat pay to win, and I say somewhat because at least it isn't paying a large amount of currency for a small bonus... but if you or a friend don't pay, you don't win.